Built for businesses that sell through a channel.
Different goods, same day: orders in loose messages, payments chased by phone, field activity nobody can see. Here is how each channel runs on Connekt.
Book a DemoWhich businesses does Virtukart serve?
Virtukart serves small and mid-scale Indian companies that sell through dealers, distributors and retailers: auto and auto parts, FMCG and consumer goods, building materials, pharma distribution, industrial and electricals, and agri inputs.
The product does not change by industry. Every dealer-led business runs the same four pillars - sales, support, finance and field operations - on the same channel data: dealers, price lists, orders, outstanding and visits.
- Auto and auto parts - part enquiries, orders and warranty claims.
- FMCG and consumer goods - retailer orders and beat coverage.
- Building materials - large orders, long credit, clear ledgers.
- Pharma distribution - repeat cycles and outstanding follow-up.
- Industrial and electricals - quotations, approvals and service.
- Agri inputs - rural markets in regional languages.
How does it work in each channel?
What changes for that business, and which pillars carry the load.
Auto & Auto Parts
Parts orders without the phone queue.
How does Connekt work for auto dealers and parts distributors?
Counter staff at a garage or parts shop send the part number and quantity in WhatsApp and get availability and rate back. Orders reach your dashboard priced correctly. Warranty claims become tracked tickets instead of a photo lost in a group.
FMCG & Consumer Goods
Beat coverage you can actually see.
How does Connekt work for FMCG distributors?
Retailers place repeat orders in chat against the scheme running that month. Your field team checks in from the counter and records stock and competitor activity. Coverage against the beat plan shows up the same day, not at month end.
Building Materials
Big orders, long credit, clear ledgers.
How does Connekt work for cement, tiles and hardware channels?
Dealers order by the truckload and pay on credit, so the ledger matters more than the catalogue. Statements and reminders go out in chat, ageing is visible to your team, and dispatch status stops being a call to the yard.
Pharma Distribution
Repeat cycles that run themselves.
How does Connekt work for pharma stockists?
Chemists reorder the same lines on a cycle. The assistant recognises the repeat, prices it and confirms it in writing. Outstanding follow-up runs on schedule, and every order is on record with quantities and rates.
Industrial & Electricals
Quotations and service, one thread.
How does Connekt work for industrial and electrical dealers?
Enquiries turn into quotations, approvals move in the same chat, and the order carries the agreed rate. After the sale, service and warranty requests are tracked to closure instead of living in a technician’s phone.
Agri Inputs
Rural markets, regional languages.
How does Connekt work for seed, fertiliser and agri dealers?
Dealers in small towns write in their own language on a basic phone, and that is all this needs. Season demand, credit and field visits are recorded as they happen, so the office is not reconstructing the season afterwards.
Not listed? If you sell through dealers, price lists and repeat orders, Connekt fits.
Channel questions, answered
What companies ask before they move a dealer network over.
Which businesses does Virtukart serve?
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What if my channel is not on this list?
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Is this only for large distributors?
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Do my dealers need smartphones?
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Will it work in regional languages?
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Does the price change by industry?
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How fast can we go live?
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See it on your own channel.
Tell us what you sell and how your dealers order today. We will demo Connekt and the assistants on exactly that.
Last updated · Reviewed by the Virtukart product team